MotorCityEvents
MotorCityEvents is an entertainment label mainly focused on electronic music related events. It is designed to gather artists, listeners and most importantly events around a certain portion of the musical palette that involves, but is not limited to hard steel electronics. The gear shape is supposed to determine the engine, the motor that all these sounds actually come from while the equalizer builds a city inside. The emblem from the logo can be used to indicate a daytime event while the flipped emblem would indicate a nigh time event having the sky above the city turned dark. Their site will soon be accessible which of course will be posted here as well.
Deal Box
Deal Box offers a service that let’s you know all your discounts, sales and bargains in your area. The logo aimed to be friendly, simple and free of harsh design attributes.
Blue Fx
Blue Fx is a successful Motion Graphics Company dealing mainly with high quality after effects templates but also produces great video tutorials. Check out their site or their social profile to find out more.
The aim was to create a simple logo that is easy to use in mostly web appearance and labeling videos. The square emblem symbolizes stability, grounding, balance but most importantly “the square symbolizes our desire to find our way in a confusing world by providing us with directions” At the early stages of bluefx.net when this logo was created the tutorials on it’s site was one of the highest quality content and a lot of people have found directions provided by them in a the confusing world of motion graphics. This is why we ended up using this simple yet meaningful symbol that states for the blue complemented with the “Fx” typo creating a balanced bluefx logo.
Laughing Heels
Laughing Heels is a post card label by William ( Bill ) Kelbaugh. He comes up with ideas for funny and sexy cards for mainly all occasions. The logo incorporates the two heels personalized like they were two laughing faces. It is used on the back of the cards. We also produced the graphic for a few of his ideas, you can check them out here. If you’d like to visit Bills’ store, please check his shop here.
Spectra Technical Services
Spectra Technical Services is a company that deals with natural gas and oil. The client needed a logo update. Since they didn’t insist on the word “technical”, the emblem holds two “S” letters inside an oil drop, without the middle “T”. This gave us a lot smoother result in creating the oil drop.
Carmel Road Racing Group
The Carmel Road Racing Group, LLC (CRRG) based in Carmel, IN, is an event management and consulting group that stages events throughout the US.
The logo needed to show speed, dynamism and competition. Since the 4 word typo gives a really wide horizontal positioning we thought that a simple, abstract yet expressive graphic should complement the typo.
Abdo Markethouse
This is one of my personal favorites; however it wasn’t the client’s choice I still felt that it would worth a post in the identity section.
Image Pro Media
Designing a logo is sadly the most underrated design process. People often say that a simple shape with some text aligned to it could not be as hard to design as a web page for example. I’d like to take this opportunity to tell that it’s actually one of the hardest challenge a designer could get. Sometimes days of thinking, hours of work and countless sketches leads us to the so called simple shape. Expressing an idea in a simple shape, a proper curve, or just correctly find a connection between two initials may be a lot harder than illustrating every month of all seasons. The identity of a company, an organisation or a project begins with the logo or the emblem that shall represent by itself all the information that needs to be told in the very first second when your idea presents itself. needs to be told in the very first second when your idea presents itself.
ESS
“Essential Systems & Services (ESS – Middle East) is a company centred in Doha, Qatar for Middle East operations to provide engineering solutions to the Oil & Gas, Chemical & Process industries in the Middle East. Our core competencies are in the field of Turnkey Instrumentation & Automation solutions, Fire Engineering & Safety systems, Process analytics engineering.” (for more information click here)
They wanted an emblem that is mainly an “E” letter that is compiled of flames. They also highlighted that they want to avoid using a green tone for the actual color theme of the logo since it’s already over-used in green concepts.
Trineo
This is one of my personal favorites; however it wasn’t the client’s choice I still felt that it would worth a post in the identity section.
Second Copy
“Second Copy® is the perfect automatic backup software designed for Windows XP and above. It makes a backup of your data files to another directory, internal or external hard disk or to a computer across the network.” To find out more about this software, check out their site here.
This emblem is actually a software icon that for computer and smart-phone screens.
Kizoom
Kizoom is a leading provider of information and services to transport users and the wider UK public, delivered at the point of need.
